Why your business needs a mobile site?

maison / Why your business needs a mobile site?
  Wed, Mar 15, 2017     Biz Midlands  

Mobile technology is on the rise with new and sophisticated devices coming out every day. It is therefore imperative that your company website is mobile friendly. A standard website may work on different devices but websites that are not developed to be mobile friendly may turn customers away. Let’s put things into context, nearly everyone of adult age has a mobile phone. If your website is not formatted for mobile use and customers find the text on your website difficult to read, you will lose customers in their droves.

1. Reach viewers with multiple screen sizes

Most customers don’t want to have to pinch, zoom, and slide around to view the content of a website. With tablets and phones of all sizes, businesses can improve the usability of their site by creating a mobile version. If viewers find your website easy to use, they are more likely to come back and view it again.

2. Mobility provides quick access

When customers are viewing your website on mobile devices, they are most likely looking for a quick answer to something they are trying to figure out. They may want a simple piece of information such as an email address, phone number, or location, and they likely want to find this information in a quick way. A mobile version of your company's website can help your customers get the information they need without having to search through the whole website.

3. Influence the traffic of mobile internet users

Help your business get out there before every business has a mobile friendly website. A mobile website will get more customer traffic on your website because customers will want to stay on your website longer.

4. Keep up with competitors

If your competitors have a mobile site, you should get one too. What happens when a customer gets tired of navigating through your website and decides it’s not worth the effort to find what they want? They may choose the next business which could have a convenient mobile version that they can navigate with ease. Protect your business from losing customers by giving them the ability to have easy access to your business benefits.

5. Your customers expect it

Many people are attached to their phone to the extent that they can’t go a day without it. It is a good idea for your customers to feel like they can have access to your business anytime they want. By providing them with a mobile version of your business website, they can have confidence that your company is there when you need them, even if they're reaching out on a mobile device.

Biz Midlands is one of the fastest growing business directories in the Midlands offering free business listing, web development, SEO and social media marketing. We design and build websites that are responsive, mobile friendly, high quality and creative. We also deliver each project on time and on budget. Give us a call today to start your project.


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